Sonoma County Tourism



Where is Sonoma County?

Sonoma County is located 45 minutes’ drive north of San Francisco and along the western border of Napa, stretching up and all the way to the Pacific Coast

When is the best time to go to Sonoma County?

The ‘best’ time to visit is usually a personal preference. Our most popular time of year to visit is May through October, and especially during the grape harvest in September/October.

The Sonoma Valley has a “Mediterranean” climate. Temperatures in the Valley rarely drop below freezing during the rainy winter months; in the summertime, coastal fog and breezes bring cool evenings even after very warm days.

How big is Sonoma County?

Pretty big! Sonoma County is one million acres and includes five different valleys, 18 American Viticultural Areas, redwood forests, and nearly 90 kilometres of rugged Pacific coastline. That being said, it’s pretty easy to get around. A drive up the main highway (101) will take about 45 minutes to an hour from the bottom of the county to the top.

How can I get there, and what's the best way to get around?

Sonoma County is located 45 minutes’ drive north of San Francisco. If you don’t have a car, you can get to Sonoma on public transit from San Francisco. You would take Golden Gate Transit from San Francisco to San Rafael, and then transfer to Sonoma County Transit to get to Sonoma Valley. There are no public transit routes that go directly to wineries, though some Sonoma County Transit routes do pass near wineries. For schedules and information, visit the San Francisco Bay Area Transportation website at
For more information on Sonoma County Transportation visit

Because Sonoma County is a large region, it is advised to organise a car or have a driver if you’re wine tasting. Ride-share serves such as Uber and Lyft are available as well.

Does Sonoma County Tourism sponsor Famil trips?

Sonoma County Tourism runs 4 individual media famils and one group media famil each year. Sonoma County Tourism may also run influencer and new media content trips as additional projects.

The Sonoma County team has full discretion over the number and range of media titles, content creators, and journalists that it may invite on a famil.

Can Sonoma County Tourism support my trip (or a portion of my trip)?

Sonoma County Tourism can assist journalists, content creators and influencers in a range of ways, from providing flight, accommodation, on-ground transport, and itinerary and planning support.

The Sonoma County team maintains discretion about which trips it supports, and to what extent.

Does Sonoma County Tourism run agent events or roadshows?

Sonoma County usually participates in the annual Visit USA roadshow and/or the Visit California Roadshow that is held every two years. In addition, different agent events run throughout the year. If you are interested in attending any future events related to Sonoma County, please register your interest.

What are the nearest airports?

San Francisco International – 56 miles (90km) – 1 hour 18 mins

Oakland International – 56 miles (90km) – 1 hour 11 mins

Sacramento International – 76 miles (122km) – 1 hour 26 mins

Sonoma County Airport – 36 miles (57km) – 47 mins

San Jose International Airport – 84 miles (135km) – 1 hour 37 mins

How long is the recommended stay?

At least two nights, though most people wish they’d booked more time once they’re there. Since the area is so diverse, you can also split up the stay to have 2-3 nights in the Valley’s and Vineyards area, and another 2-3 nights along the Coast or near the Redwoods. Depending on the client, a stay of 4-6 nights can easily be filled with food, wine and fun activities.

How many wineries are there in Sonoma County?

As of October 2019, there are 425 wineries.

Is there to do than just wine?

Yes! Sonoma County is where life opens up. There is an incredible culinary scene focusing on farm-to-table methods as well as many outdoor adventures. With the three different regions (coast, redwoods and vineyards) there are many different offerings ranging from outdoor activities to spa and wellness, shopping and farmer’s markets, breweries and food tours, arts and culture and music and nightlife.

What’s the go with tipping?

Restaurants: 18-20%
Taxis: 10-15% (many taxis in the US aren’t equipped with credit card machines, so ask before you get in)
Tour guides: 20%
Bell desk: $2/bag
Valet: $2 when they bring your car around (nothing when you drop it off)
Valet loading luggage into your car: $2/bag
If hotel delivers anything to your room: $3
Housekeeping: $3/day on the bed
Courtesy shuttle: $2 per person
Doorman if they call you a cab: $2

Where can I find more information?

Head to Sonoma County Tourism’s website to learn more.

Story Ideas

What's New

October 2019
  • Conde Nast 2019 Hotel Winners
    The Timber Cove Resort took out the number one spot as Top Resort in Northern California, and a number of other Sonoma properties were noted as well.
    Learn More
  • Gallery 105 Deepens Sonoma's Artistic Credentials
    Located in the historic Railroad Square District in downtown Santa Rosa, Gallery 105 is the new go-to gallery for local artists, as well as presenting diverse art from all over the world. From mid-October 2019 to January 2020, the gallery will highlight the work of two new additions to the Gallery 105 “family,” Antoinette Wysocki of New York and Hersley Casero of the Philippines. Gallery 105 is open noon-5 p.m. Sunday, Tuesday, and Wednesday; 2-9 p.m. Thursday-Saturday; and closed Mondays. The gallery has an internship program with Sonoma State University and works in partnership with the Chalk Hill Artist Residency program, which offers artists the space and time needed to pursue creative work.
    Learn More
September 2019
  • Kenwood Inn and Spa Reopens
    After suffering losses from the 2017 fires, Kenwood Spa & Inn has reopened and is even better than before. This luxurious spot looks like an Italian estate and doubles as a relaxing spa as well as quaint inn with plenty of wine and food.
    Learn More





Coming soon


Coming soon